Anybody who skis knows about Buff! But what do they have to do with summer sports? This campaign was created to show that Buff not only has excellent winter sport gear, but that they also have you sorted when it comes to summer activities like camping, hiking, biking and running. Entitled “Nature says relax” - these films were expertly directed by Philip Westman to find the joy and fun of just being out in nature. Like the title says, just relax!